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Example 3.
A business transaction often starts with an inquiry which may later be followed by an order.
Both inquiry and order are meant to arose and stimulate business activity on the part of recipient. They are typically asking letters. Orders convey the writer's intention to do business with his correspondent, usually to buy some goods from them.
MATTHEWS & WILSON
Ladies' Clothing
421 Michigan Avenue
Chicago, III.60602
GRANT &CLARKSON
148 Mortimer Street
London W1C 37D November 4, 1996
Gentlemen:
Thank you for your quotation of October 30. We have pleasure in placing an order with you for
1,900 ‘Swinger’ dresses at Price: $38,745
in the colours and sizes specified below:
|
Quantity |
Size |
Colour |
|
50 |
8,16 |
white |
|
100 |
10,12,14 |
white |
|
50 |
8,16 |
turquoise |
|
100 |
10,12,14 |
turquoise |
|
50 |
8,16 |
red |
|
100 |
10,12,14 |
red |
|
50 |
16 |
yellow |
|
100 |
10,12,14 |
yellow |
|
50 |
16 |
black |
|
100 |
10,12,14 |
black |
Delivery: air freight, c.i.f., Chicago
We shall open a letter of credit with your bank as soon as we receive your order acknowledgement. Please arrange for immediate collection and transport since we need the dresses for Christmas.
Very truly yours,
Wilson
Buyer
It is indisputably an import order, and as we can notice placing orders is simple from the point of view of letter writing. The fact is that usually the purchasing department or the buyer fills in an order form. But in this case the correspondent prefers to write a letter in order to make certain points quite clear. There are special import regulations which are touched upon in the last paragraph: it is necessary to complete formalities and to stress delivery instructions.
It should be mentioned here that the supplier must send order acknowledgement as an answer to order promptly to thank his customer for the order and to confirm it.
If some conditions have changed, the customer must be notified. In the case the goods ordered are no longer available, a substitute may be offered.
Example 4.
What follows the order acknowledgement is the advice of dispatch.
Реферат опубликован: 15/01/2007